What makes Chuck's marketing approach different from other agencies?

I balance direct response tools to reach 'today shoppers' with brand building for 'tomorrow shoppers.' That provides immediate cash flow for payroll and other expenses, while building your reputation for customers who don't yet need what you sell. When they do recognize that need they already like and trust your company.

What is Chuck's process for developing a marketing strategy?

The process requires more attention to different steps, depending on the client, the customers, and the competition. It generally works like this: 1) Discover the Business - I start by listening and dig into the owner's goals, profit drivers, customer base, and local competition. 2) Research the Market - I gather facts about customer habits, media consumption, and competitor moves. 3) Shape the Story - I craft a core message that captures the company's personality and values. 4) Build the Plan - I design a media mix that balances today's direct-response needs with tomorrow's brand building. 5) Launch, Measure, Adjust - Campaigns go live with clear metrics, and we watch results, fine-tune placements, and keep improving.

How much should I expect to invest in marketing with Chuck?

It's much easier to grow a tiny company than a larger one. My fees are based on the amount of time and effort I expect to invest in your success. There are two stages: First, the research and creation of the marketing plan costs 1 percent of your gross sales. If your sales last year were $2 million, your marketing plan will require a one time investment of $20,000. If you choose to execute the plan on your own, our relationship is over at this point. But most clients want help in executing the plan. I charge another 1 percent per year, divided by 12 monthly payments. In this example, $1,667 per month. That number will adjust annually by the same percentage your top line sales have grown.

How much should I spend on marketing?

A common benchmark is 5-10% of gross revenue, but it depends on your growth goals, market competition, and business maturity. Newer businesses often need to invest 10-15% to gain traction. Established businesses with strong brands can sometimes maintain dominance with 3-5%. The better question: What's the ROI? If you spend $10,000 on marketing and it generates $50,000 in gross profit, that's a smart investment regardless of percentage.

How long does it take to see results from Chuck's marketing strategies?

Timeline depends on the tactics: Brand building (mass media) takes 6-12 months minimum to build awareness. Direct response tactics (Google Ads, direct mail, targeted digital) can generate leads within days or weeks. SEO takes 3-6 months. Most of my clients see measurable growth within the first quarter, with compounding results over time.

How long before I see results?

Depends on the marketing channel: Google Ads/PPC - Immediate (within days); Local SEO - 3-6 months for meaningful results; Social media - 2-4 months for organic reach; Brand building/mass media - 6-12 months before major impact. Anyone promising overnight success is selling snake oil.

Do I need a big budget to compete?

No. You need a smart budget. I've helped small businesses with $20K/year budgets outperform competitors spending 5x more. Strategy beats spending. Smaller businesses often win by: Dominating one channel instead of spreading thin, Having a better message that actually resonates, Targeting a specific niche instead of everyone, Being consistent instead of sporadic. Big budgets help. But clarity, consistency, and creativity matter more.

What's the difference between marketing and advertising?

Marketing is everything you do to attract, convert, and retain customers: strategy, branding, pricing, customer service, advertising, etc. Advertising is just one tactic within marketing—paying for message placement in media. Most businesses need both strategic marketing and tactical advertising.

Should I hire an agency or do it myself?

Hire help if: You don't know where to start, You've tried and it's not working, You're too busy running your business, You need expertise you don't have (SEO, media buying, copywriting). DIY if: You have the time and skill, Your budget is under $10K/year, You're willing to learn through trial and error. Hybrid approach (what I often recommend): Hire a strategist (like me) to build the plan, then execute parts yourself with guidance.

What's the difference between SEO and Google Ads?

SEO = Optimizing to rank in organic (free) search results. Takes time to build, but results last. Google Ads = Paying for top placement. Works immediately, stops when you stop paying. You need both. SEO is like owning real estate. Google Ads is like renting. Own what you can, rent what you must.

Is social media marketing worth it for my business?

Depends on your business. Social works well for: B2C with visual products (retail, restaurants, salons), Businesses targeting younger demographics, Building community and engagement, Customer service and reputation management. Social is harder for: Emergency services (nobody scrolls Instagram when their AC breaks), B2B with long sales cycles, Businesses serving older demographics. I help you figure out if social should be 5% of your budget or 50%.

Does radio advertising still work?

Absolutely—when done right. Radio builds brand awareness and top-of-mind recall better than almost any medium. It reaches people in their cars (high dwell time), during their routines, in emotional/receptive states. What doesn't work: boring, generic radio ads that nobody remembers. What does work: Strategic storytelling that makes people care about your business.

Should I still use direct mail?

Yes, especially if your competitors have abandoned it. Why direct mail still works: Less competition in mailboxes than in inboxes, Tangible (people can hold it, stick it on the fridge), Higher engagement rates than email for certain demographics, Great for local targeting. It works best when: Paired with digital follow-up, Sent repeatedly (not just once), Designed to stand out (not look like junk mail), Targeted to the right audience.

What is brand building and do I need it?

Brand building is making your business memorable enough that customers think of you first—before they ever search Google. You need it if: You're tired of competing on price, You want customers to seek you out by name, You plan to be in business for 10+ years, You want to charge premium prices, You're in a commoditized industry. You might not need it if: You're just starting and need cash flow now, You have a truly unique product/service nobody else offers, You're planning to sell the business in 1-2 years.

What types of businesses does Chuck work with?

I cheat. I work with owner-operated businesses that are operationally excellent, have perfected customer service systems, and given enough time would be successful without my help. I make that success happen much more quickly. I have worked with plumbers, healthcare providers, automotive repair, air conditioning repair, real estate, restaurants, roofing, pest control, hair salons, dance studios, and computer repair. The key requirement is that the business owner is actively involved and prepared for significant growth.

What industries do you specialize in?

I work primarily with: Home services (HVAC, plumbing, electrical, roofing), Retail (jewelers, furniture, specialty), Professional services (attorneys, accountants, consultants), Healthcare (dentists, chiropractors, medical practices), Contractors and tradespeople. I prefer working with family-owned businesses in mid-sized markets—businesses with strong values who want to dominate their local area, not chase venture capital or franchising.

Do you work with businesses outside Noblesville?

Absolutely. While I'm based in Noblesville and love serving local businesses, my partners and I work with clients across the United States and internationally. Last year my partners and I placed over $200 million in advertising for family-owned businesses everywhere from Fargo, ND to Mineral Wells, TX, to Richmond, VA.

Do you require contracts?

For the first 12 months, yes—because that's the time needed to remove all doubt that our strategy is working. After that our agreement automatically converts to month-to-month. I want clients who want to be here, not clients locked into contracts they resent.

What if I already have a marketing person or agency?

I can work as: Your primary marketing strategist (replacing what you have), A specialist in one area (like SEO or brand building) while your team handles other channels, A consultant who guides your internal team, or A second opinion / fractional CMO. Let's talk about what you need.

What if I've tried marketing before and it didn't work?

Most failed marketing comes down to: Wrong message (didn't resonate with customers), Wrong media (reached the wrong audience), Wrong timing (didn't run long enough or consistently), Wrong expectations (expected immediate results from brand building). I'll diagnose what went wrong and fix it. Sometimes the tactic was right, but execution was off. Sometimes you were sold something you didn't need.

How do I know if we're a good fit?

We're a good fit if: You're willing to invest in long-term growth (not just quick fixes), You value strategy over tactics, You're open to trying new approaches, You're prepared to commit to at least 12 months, Your business operations and customer service are solid. We're NOT a good fit if: You want to micromanage every detail, You're looking for the cheapest option, You expect overnight results, You're not willing to invest at least $20K in the initial strategy.

What's the first step?

Call me at 304-208-7654 or email ChuckMcKay@WizardofAds.com. We'll schedule a free consultation where I'll learn about your business, your goals, and your challenges. If I think I can help you, I'll tell you. If I don't think we're a good fit, I'll tell you that too—and point you in a better direction.

What happens during the initial consultation?

I'll ask about: Your business model and revenue, Your current marketing efforts, Your biggest challenges and goals, Your ideal customer, Your local competition. You'll get: My honest assessment of your situation, Ideas on where I see opportunities, A sense of whether we'd work well together. No pressure. No sales pitch. Just a conversation.

How do I know if my business is ready for Chuck's marketing approach?

Your business is ready if: You have a solid product/service that customers love, Your operations can handle more customers, You're willing to invest in growth, You're prepared for a 12-month commitment, You're open to strategic guidance. You're NOT ready if: Your customer service is inconsistent, You can't handle more volume, You're looking for a magic bullet, You're not willing to invest in strategy.

What is digital marketing?

Digital marketing is the promotion of products, services, or brands through online channels like search engines, social media, email, and websites. It includes SEO, PPC advertising, social media marketing, content marketing, email campaigns, and analytics—all designed to reach customers where they spend time online and drive measurable business results.

How much does digital marketing cost in Central Indiana?

Digital marketing costs vary based on your goals, industry, and competition. Most small to medium-sized businesses in Central Indiana invest $2,000-$10,000 per month for comprehensive digital marketing services including SEO, PPC, social media, and content marketing. The investment depends on whether you need full-service management or specific services like just SEO or PPC advertising.

What's the difference between SEO and PPC?

SEO (Search Engine Optimization) focuses on ranking organically in search results through content optimization, technical improvements, and link building. Results take 3-6 months but are long-lasting. PPC (Pay-Per-Click) puts your ads at the top of search results immediately, but you pay for each click and results stop when you stop paying. Most businesses need both for optimal results.

How long does it take to see results from digital marketing?

Timeline varies by tactic: PPC advertising shows results within days, social media advertising within 1-2 weeks, SEO takes 3-6 months, content marketing takes 2-4 months, and email marketing can show results within weeks. Comprehensive digital marketing strategies typically show measurable improvements within the first 90 days, with compounding results over time.

What digital marketing services do you offer in Noblesville and Central Indiana?

We offer comprehensive digital marketing services including: AI-ready web design and SEO, pay-per-click advertising (Google Ads, Facebook Ads), social media marketing and management, content marketing and blogging, email marketing campaigns, marketing analytics and reporting, conversion rate optimization, and digital strategy consulting. All services are tailored to Central Indiana businesses.

Do I need digital marketing if I already do traditional advertising?

Yes. Digital marketing complements traditional advertising by capturing customers who search online, engage on social media, and research before buying. Even if you run radio, TV, or print ads, 80%+ of customers will search for you online first. Digital marketing ensures you're found when they search, builds your online reputation, and provides measurable ROI that traditional advertising can't match.

Can I do digital marketing myself or should I hire an expert?

You can handle basic social media posting and email newsletters yourself, but effective digital marketing requires expertise in SEO, PPC management, analytics, conversion optimization, and staying current with algorithm changes. Most business owners lack the time and specialized knowledge. Hiring an expert typically delivers better ROI because they avoid costly mistakes, optimize campaigns faster, and free you to focus on running your business.

How do you measure digital marketing success?

We track key performance indicators (KPIs) including: website traffic and source breakdown, search engine rankings for target keywords, cost per lead and cost per acquisition, conversion rates from visitors to leads to customers, return on ad spend (ROAS) for paid campaigns, social media engagement and follower growth, and ultimately revenue generated from digital marketing efforts. You receive detailed monthly reports showing exactly what's working.

What makes your digital marketing services different from other agencies?

We're not just a digital marketing agency—we're strategic partners focused on your business growth. As a Wizard of Ads certified consultant, Chuck McKay combines digital tactics with brand-building strategy, ensuring you attract both today's shoppers (through PPC and SEO) and tomorrow's customers (through content and social media). You get transparent reporting, customized strategies for your industry, and 25+ years of marketing expertise focused on measurable ROI.

What industries do your digital marketing services work best for?

Our digital marketing services are effective for home services (HVAC, plumbing, electrical, roofing), professional services (attorneys, accountants, consultants), healthcare providers (dentists, chiropractors, medical practices), retail businesses, restaurants and hospitality, contractors and tradespeople, and B2B service providers. We specialize in helping Central Indiana businesses dominate their local markets online.

What is AI-ready SEO?

AI-ready SEO is the practice of optimizing your website to be understood, indexed, and recommended by AI-powered search engines and chatbots like ChatGPT, Gemini, Perplexity, and Bing Copilot. It combines traditional SEO with structured data, schema markup, conversational content, and clear information architecture that AI can easily parse and cite.

How is AI SEO different from traditional SEO?

Traditional SEO focuses on keywords and backlinks for Google's algorithm. AI SEO prioritizes structured data, natural language, clear answers to questions, and machine-readable content that AI models can understand and cite. The goal shifts from ranking #1 on a search page to being the source AI recommends in conversational answers.

Why does my website need to be AI-ready?

By 2025, over 50% of searches will be voice or AI-assisted. If your website isn't optimized for AI search engines, you'll become invisible to a massive segment of potential customers. AI-ready optimization ensures you're found whether someone searches on Google, asks ChatGPT, or uses voice search on their phone.

What is schema markup and why does it matter?

Schema markup is structured data that tells search engines and AI exactly what your content means. It's like giving AI a cheat sheet about your business—your services, location, hours, reviews, and more. Websites with proper schema get featured in rich snippets, voice search results, and AI recommendations.

How long does it take to see results from AI SEO?

AI search optimization can show results faster than traditional SEO. Schema markup and structured data can be indexed within weeks. Conversational content optimization takes 2-4 months. Full AI-ready transformation typically shows measurable improvement in 3-6 months, with compounding benefits over time.

Will AI SEO help with traditional Google search too?

Absolutely. AI-ready optimization improves traditional SEO performance because Google increasingly uses AI (like BERT and MUM) to understand content. Schema markup, clear content structure, and conversational optimization all boost your visibility on both traditional search engines and AI platforms.

How much does AI-ready SEO cost?

Investment varies based on your website size, industry, and competition. Most small to medium-sized businesses invest between $3,000-10,000 for initial AI-ready optimization, then $500-2,000/month for ongoing optimization and content strategy. The ROI comes from capturing traffic competitors miss as AI search grows.

Can you make my existing website AI-ready or do I need a new site?

Most existing websites can be optimized for AI search without a complete rebuild. We add schema markup, restructure content, improve site architecture, and implement AI-friendly features. However, if your site is outdated or poorly structured, a redesign might deliver better long-term results.

What industries benefit most from AI-ready SEO?

Every industry benefits, but especially: local services (HVAC, plumbing, legal, medical), e-commerce, professional services, B2B companies, and anyone competing in voice search or serving mobile-first customers. If your customers ask questions online, AI SEO is essential.

What is social media marketing?

Social media marketing is the use of social media platforms like Facebook, Instagram, LinkedIn, Twitter, YouTube, and TikTok to connect with your audience, build brand awareness, drive website traffic, and increase sales. It includes organic content creation, community management, paid social advertising, and analytics to measure performance and ROI.

How much does social media marketing cost in Central Indiana?

Social media marketing costs for Central Indiana businesses typically range from $1,000-$5,000 per month depending on services needed. Basic management (content creation and posting) starts around $1,000/month. Comprehensive packages including content creation, community management, paid advertising, and analytics run $3,000-$5,000/month. Ad spend budget is separate and depends on your reach goals.

Which social media platforms should my business be on?

It depends on your audience and business type. B2B companies should focus on LinkedIn and Twitter. B2C retail, restaurants, and services do well on Facebook and Instagram. Video-heavy businesses benefit from YouTube and TikTok. Most businesses should start with Facebook and Instagram, then expand based on where their customers spend time. Quality on 2-3 platforms beats poor presence on all platforms.

How often should I post on social media?

Posting frequency depends on the platform: Facebook: 3-5 times per week, Instagram: 4-7 times per week (including Stories daily), LinkedIn: 2-3 times per week, Twitter: 3-5 times per day, YouTube: 1-4 times per month. Consistency matters more than frequency. It's better to post quality content 3 times per week consistently than to post daily for two weeks then disappear.

Can social media marketing actually drive sales?

Yes, when done strategically. Social media drives sales through brand awareness, relationship building, and targeted advertising. While organic social media builds trust over time, paid social advertising can drive immediate sales through targeted campaigns. The key is creating content that moves people through the customer journey—from awareness to consideration to purchase—not just posting for engagement.

Should I handle social media myself or hire a professional?

You can handle basic posting yourself if you have time and understand each platform's best practices. However, professional social media management delivers better results because experts know: what content resonates with each platform's algorithm, how to create thumb-stopping visuals and copy, when to post for maximum engagement, how to run effective paid advertising campaigns, and how to analyze data and optimize strategy. Most business owners lack the time for consistent, strategic social media management.

How long does it take to see results from social media marketing?

Organic social media takes 3-6 months to build momentum and see meaningful engagement and follower growth. Paid social advertising can drive traffic and leads within days. Building a loyal community that drives word-of-mouth and repeat business takes 6-12 months. Social media is a long game—consistency and quality content compound over time. Quick wins come from paid ads; lasting brand building requires patience.

What's the difference between organic and paid social media?

Organic social media is free content you post to your business pages—posts, stories, videos, and interactions with followers. Reach is limited to your followers and their networks. Paid social media is advertising where you pay to show your content to targeted audiences beyond your followers. Paid ads offer precise targeting, guaranteed reach, and faster results. Most effective strategies combine both: organic content builds community and trust, paid ads drive traffic and conversions.

Professional Speaker

Book Chuck as a Speaker

Clear. Practical. Inspiring.

Perfect for local business audiences.

Bring Clarity and Confidence to Your Next Event

Chuck McKay is one of the most trusted voices in small business marketing — a warm, straightforward communicator who helps business owners understand advertising, attract better customers, and grow their market share with confidence.

Check Availability View Topics

Caucasian Female Speaker with Expertise in Technology, Finance, Business, Politics, and Religion Coaching a Diverse Group of Young Specialists During a Presentation at a Strategic Growth Conference

20+

Years Experience

100+

Businesses Advised

Educational Approach

With more than 20 years of experience advising 100+ local businesses, Chuck delivers presentations that make complex marketing topics simple, actionable, and genuinely enjoyable.

He teaches the Local Legend Framework™, a three-step process that helps small businesses become the first name customers think of and feel best about in their local markets.

If your audience includes local business owners, contractors, professionals, or entrepreneurs, Chuck is the speaker they will thank you for bringing in.

Clear

Makes complex topics simple

Practical

Actionable steps you can use today

Inspiring

Builds confidence and clarity

Signature Presentation

Signature Keynote

"How AI Is Changing Local Search
(and What Business Owners Must Do Now)"

Artificial intelligence is quietly reshaping how customers find local businesses — and most business owners aren't ready.

In this fast-paced, story-driven keynote, Chuck explains:

What AI is doing behind the scenes

Why traditional SEO is no longer enough

How AI models decide which businesses to recommend

Why clarity is now a competitive advantage

The 3 steps every business must take to stay visible

How the Local Legend Framework™ protects revenue and market share

Your audience will walk away with practical steps they can use immediately — and peace of mind knowing exactly what to do next.

Additional Popular Presentations

Choose from these proven topics for your audience

1

The Local Legend Framework™

A three-step roadmap to becoming the "easy choice" in your local market.

2

Why Customers Choose the Business They Feel Best About

The surprising psychology behind local buying decisions.

3

The 60/40 Rule for Advertising

How to balance direct response and long-term branding.

4

How to Grow Market Share Without Increasing Your Budget

A powerful message for any business facing rising costs.

5

The Biggest Marketing Mistakes Small Businesses Make

And how to fix them — quickly and affordably.

Perfect Audiences

Who Books Chuck?

Chuck speaks for organizations and events that serve local business owners

Chambers of Commerce

Trade associations

Contractor groups
(HVAC, plumbing, electrical, roofing)

Professional organizations

Small business development centers
(SBDC, SCORE, SBA)

Local business conferences

Private company trainings

Keynotes, workshops, and breakout sessions

If your event serves small business owners, he's the perfect fit.

Testimonials

What Audiences Say

"Chuck makes marketing feel simple and achievable."

"Our members raved about this one."

"The most practical speaker we've had all year."

"Clear, funny, and absolutely packed with takeaways."

Why Book Chuck

Why Event Organizers Love Booking Chuck

Easy to work with

Delivers on time

Speaks clearly and warmly

Fits 30–90 minute formats

Customizes content for your audience

Provides promotional copy + graphics upon request

No hype, no jargon — just clarity

The kind of speaker your audience will remember and thank you for

Event Setup

Technical Requirements

Simple setup for a smooth presentation

Audio Equipment

Wireless handheld mic preferred

Visual Equipment

Projector, screen, and HDMI input

Power & Stage Setup

Power outlet near stage

Materials Table

Small table for materials

Refreshments

Water

Virtual/Hybrid Options

Hybrid / virtual delivery also available via Zoom or streaming platforms

These are standard requirements for most venues. Chuck and his team will work with you to ensure a smooth setup for your specific venue and event format.

Let's Connect

Booking Information

To check availability or request Chuck for your event

Phone

317-316-0645

Email

ChuckMcKay@
WizardofAds.com

Website

WizardofAds
ChuckMcKay.com

Please include:

Event name

Date and location

Audience size & type

Desired topic

On-site contact person

Chuck will reply promptly with availability, pricing, and next steps.

Resources

Speaker Kit Downloads

Everything you need to promote Chuck at your event

(Available upon request)

Media One-Sheet

PDF

Speaker One-Sheet

PDF

Full Bio

Document

Topic List

Document

Author Q&A

Interview Format

Request these materials when you reach out to book Chuck

Contact Chuck Now

⭐ Book Chuck as a Speaker

Clear. Practical. Inspiring.

Perfect for local business audiences.

Bring Clarity and Confidence to Your Next Event

Check Availability View Topics

Chuck McKay is one of the most trusted voices in small business marketing — a warm, straightforward communicator who helps business owners understand advertising, attract better customers, and grow their market share with confidence.

With more than 20 years of experience advising 100+ local businesses, Chuck delivers presentations that make complex marketing topics simple, actionable, and genuinely enjoyable.

He teaches the Local Legend Framework™, a three-step process that helps small businesses become the first name customers think of and feel best about in their local markets.

If your audience includes local business owners, contractors, professionals, or entrepreneurs, Chuck is the speaker they will thank you for bringing in.

⭐ Signature Keynote

"How AI Is Changing Local Search
(and What Business Owners Must Do Now)"

Artificial intelligence is quietly reshaping how customers find local businesses — and most business owners aren't ready.

In this fast-paced, story-driven keynote, Chuck explains:

What AI is doing behind the scenes

Why traditional SEO is no longer enough

How AI models decide which businesses to recommend

Why clarity is now a competitive advantage

The 3 steps every business must take to stay visible

How the Local Legend Framework™ protects revenue and market share

Your audience will walk away with practical steps they can use immediately — and peace of mind knowing exactly what to do next.

⭐ Additional Popular Presentations

More Ways Chuck Can Serve Your Audience

1

The Local Legend Framework™

A three-step roadmap to becoming the "easy choice" in your local market.

2

Why Customers Choose the Business They Feel Best About

The surprising psychology behind local buying decisions.

3

The 60/40 Rule for Advertising

How to balance direct response and long-term branding.

4

How to Grow Market Share Without Increasing Your Budget

A powerful message for any business facing rising costs.

5

The Biggest Marketing Mistakes Small Businesses Make

And how to fix them — quickly and affordably.

⭐ Who Books Chuck?

Perfect for Your Organization

Chuck speaks for:

Chambers of Commerce

Trade associations

Contractor groups

Professional organizations

Small business centers

Business conferences

(HVAC, plumbing, electrical, roofing)

Keynotes, workshops, and breakout sessions

If your event serves small business owners, he's the perfect fit.

⭐ What Audiences Say

Testimonials

"Chuck makes marketing feel simple and achievable."

"Our members raved about this one."

"The most practical speaker we've had all year."

"Clear, funny, and absolutely packed with takeaways."

⭐ Why Event Organizers Love Booking Chuck

Working with Chuck is Easy

Easy to work with

Delivers on time

Speaks clearly and warmly

Fits 30–90 minute formats

Customizes content for your audience

Provides promotional copy + graphics

No hype, no jargon — just clarity

⭐ Technical Requirements

Simple Setup

Everything Chuck needs for a successful presentation

Audio

Wireless handheld mic preferred

Display

Projector, screen, and HDMI input

Power

Outlet near stage

Table

Small table for materials

Refreshment

Water

Virtual Delivery Available

Hybrid / virtual presentations also available via Zoom or streaming platforms.

⭐ Booking Information

Ready to Book Chuck?

To check availability or request Chuck for your event:

Get in Touch

Phone

317-316-0645

Email

[email protected]

Website

WizardofAdsChuckMcKay.com

Please Include:

Event name

Date and location

Audience size & type

Desired topic

On-site contact person

Chuck will reply promptly with availability, pricing, and next steps.

Send Email Inquiry Call Now

⭐ Speaker Kit Downloads

Media & Resources

Everything you need to promote Chuck's appearance at your event

Media One-Sheet

Quick reference guide for media and promotion

Coming Soon

Speaker One-Sheet

Complete speaker information and topics

Coming Soon

Full Bio

Detailed professional biography

Coming Soon

Topic List

All available presentation topics

Coming Soon

Author Q&A

Questions and answers about Chuck's work

Coming Soon

Need something specific? Contact Chuck and we'll provide custom materials tailored to your event.

Book Chuck as a Speaker

Bring Clarity and Confidence to Your Next Event

Clear

Practical

Inspiring

Signature Keynote

"How AI Is Changing Local Search(and What Business Owners Must Do Now)"

Additional Popular Presentations

The Local Legend Framework™

Why Customers Choose the Business They Feel Best About

The 60/40 Rule for Advertising

How to Grow Market Share Without Increasing Your Budget

The Biggest Marketing Mistakes Small Businesses Make

Who Books Chuck?

What Audiences Say

Why Event Organizers Love Booking Chuck

Easy to work with

Delivers on time

Speaks clearly and warmly

Fits 30–90 minute formats

Customizes content for your audience

Provides promotional copy + graphics upon request

Technical Requirements

Audio Equipment

Visual Equipment

Power & Stage Setup

Materials Table

Refreshments

Virtual/Hybrid Options

Booking Information

Phone

Email

Website

Please include:

Speaker Kit Downloads

Media One-Sheet

Speaker One-Sheet

Full Bio

Topic List

Author Q&A

Clear. Practical. Inspiring.

"How AI Is Changing Local Search(and What Business Owners Must Do Now)"

More Ways Chuck Can Serve Your Audience

The Local Legend Framework™

Why Customers Choose the Business They Feel Best About

The 60/40 Rule for Advertising

How to Grow Market Share Without Increasing Your Budget

The Biggest Marketing Mistakes Small Businesses Make

Perfect for Your Organization

Testimonials

Working with Chuck is Easy

Easy to work with

Delivers on time

Speaks clearly and warmly

Fits 30–90 minute formats

Customizes content for your audience

Provides promotional copy + graphics

Simple Setup

Audio

Display

Power

Table

Refreshment

Virtual Delivery Available

Ready to Book Chuck?

Get in Touch

Please Include:

Media & Resources

Media One-Sheet

Speaker One-Sheet

Full Bio

Topic List

Author Q&A

"How AI Is Changing Local Search
(and What Business Owners Must Do Now)"

"How AI Is Changing Local Search
(and What Business Owners Must Do Now)"